World Book Day Playground Squabble

Continuing our literacy themed charities, World Book Day Limited  (1079257)  is in the news.  Amongst other initiatives they distribute 15 million £1 book tokens the cost of redemption being met by book retailers. The charity  particularly promotes world book day with the object of  advancing the education of the public, particularly by assisting in the promotion of reading among children and young people.

Books are selected for the event on 1st March by the nominated representatives of the 3 bookseller and 3 publisher trustees. This year some authors are up in arms or after some free publicity? They question or complain that the selection of 40% of the chosen titles are by ‘celebrity’ authors and media personalities.

The tokens can be used to reduce the cost of of other books. WBD deny that the celebrity books are ghostwritten.


    • Children, parents and authors all benefit from the work of WBD.
    • Vested interests can be a problem if they gets out of hand but trade sponsorship funds this organisation which runs without any paid staff.
    • It seems churlish for authors to be too critical lest they be thought to be selfserving.
    • Had I read more as a child I may have been able to write better web pages.
    • The Royal Literary Fund 219952 formed in 1790 provides grants and pensions to writers in financial difficulty. Prince Regent, the future George IV would approve of attempts to improve playground literacy.

Book Cover

  • Give a book 1149664 is a 5 year old charity that has donated over 20,000 dictionaries to prisoners and primary schools.


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